Building a great business is a combination of many different factors. Customer service is probably one of the most important factors, though. The customer service you provide will leave a lasting impression on clients. While many businesses think they offer excellent customer service, the individuals who interact with those businesses don’t always agree. This disconnect must be acknowledged and addressed if you’re going to retain loyal customers. Strong customer service starts with great reception service. Here are a few reasons why reception services are so important.
First Point of Customer Service
For many clients, the first contact point with a business is with the receptionist. This individual will greet clients and help them move along with their interaction with the company. This might include helping to resolve problems or answering any questions they may have. If this interaction is positive overall, it will create a good impression of the company. Conversely, if the receptionist doesn’t do their job effectively, this will lead to frustration on the client’s end, which will make them less likely to maintain a relationship with a business. In fact, according to SurveySparrow, 91% of customers who have a negative experience with a company will not do business with them again.
Touch Point Between Clients and the Business
Receptionist services also serve as a touch point between clients and a business. This means that when a client is having a problem, a receptionist can advocate for them in order to get the problem resolved as quickly and efficiently as possible. The receptionist needs to effectively communicate the concerns of the client to the right staff members who can help. They also need to convey information back to the client if other team members aren’t going to interact with them directly.
Office Management and Administrative Work
Often a receptionist will be in charge of small office management tasks and administrative tasks. These may include scheduling appointments, organizing documents and records, and keeping the office calendar updated. It might also be the job of the receptionist to put out various small fires that pop up during the day.
These are just a few ways that receptionist services are important for a business. This is a vital role within an office setting that shouldn’t be overlooked. If you’re in need of top-quality virtual receptionist services to greet clients, contact Stat International today.
